top of page

LAUNCHPAD 360

Are you concerned your product or service launch strategy lacks what's required to overcome
market entry hurdles and fuel rapid growth?

Improve your launch success, increasing market penetration,
time-to-market, and ROI through strategic planning and evaluation.

Motum's approach aligns every aspect of the launch to resonate with your target audience, delivering tangible results for your business. With our commitment to buyer-centricity and outcome-driven processes, we provide you with the insights and strategies required to confidently release your offering into the market.

From comprehensive market analysis and feasibility studies to the creation of pricing strategies and go-to-market toolkits, our expertise and support optimize your journey to success. Whether you are a startup or a large enterprise, Launchpad 360 enables you to navigate the complexities of product or service launches with precision and purpose, resulting in predictable outcomes and unprecedented growth.

YOUR Journey to a Successful launch 

360.png

MOTUM Launchpad 360 Overview 

Launchpad 360 is a program designed to guide organizations through every aspect of launching a product or service into the market. From initial assessment to final evaluation, every step is crafted with a buyer-focused, results-driven approach. With market analysis, pricing strategy, go-to-market positioning and marketing campaign planning, Launchpad 360 equips businesses with the tools and strategies needed to resonate with their audience and thrive in today's competitive market.

WHAT WE DO

NEW-PRODUCT-LAUNCH-PROGRAM-MOTUM
  • Product strategy assessment

  • Draft launch plan (tasks, owners, timelines)

  • Stakeholder alignment session

  • Launch program management

  • Facilitated messaging workshop

  • Collaboration on Campaign Plan

  • Conduct Sales/Partner training 

  • Distribute weekly launch status

  • Post launch summary and debrief

WHAT YOU RECEIVE

Product Strategy Assessment.jpg

Assessment Readout

Screenshot 2024-05-13 at 8.28.18 PM.png

Sales Training Materials

Screenshot 2024-05-13 at 8.31.55 PM.png

Product Launch Plan

Screenshot 2024-05-13 at 8.30.26 PM.png

Market Campaign Plan

Screenshot 2024-05-13 at 8.32.41 PM.png

GTM Workshop Summary

Screenshot 2024-05-13 at 8.33.29 PM.png

Readiness Scorecard

Screenshot 2024-05-13 at 8.35.18 PM.png

Sales GTM Toolkit

Screenshot 2024-05-13 at 8.36.17 PM.png

Post Launch Summary

TRUSTED BY:

SAP_logo
Denali_Logo
SocketLabs

Motum Delivery methodology

Motum equips companies with the skills, techniques, and tools typically reserved for the world’s largest enterprises. Our proprietary framework will be applied to your unique business circumstances to rapidly align
your goals to business outcomes that will spur significant growth and generate unlimited future opportunity.

New-Motum-Way .png

Collaborate with a Launch maven 

bottom of page